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Artifexa   Marketing Operations  
Est. Swindon, Wiltshire
Vol. IV · No. 07 · The Visibility Edition

How we deliver · The production systems behind Marketing Ops

A managed service, run on machinery we own.

Artifexa is not software you log into. It is a managed service, and the delivery sits on real, owned production tooling on the Artifexa side, so campaign packs, approvals, email and reporting ship to the same standard every month. This page shows the machinery.

Every engagement starts with a free measured Visibility ReviewA prioritised plan you keep ◆ honest no-fit advice ◆ no portal to manage.

Email systems SEO operations Lead qualification Reporting intelligence Automation workflows Monthly campaign packs

The line

One line, onboarding to reporting.

Behind every engagement is a single, repeatable workflow. Onboarding context is captured once, the monthly campaign pack is built from it, the pack moves through your approval, and the month closes with a report written to be read, not filed. Artifexa runs the line. There is no portal for you to log into and manage yourself.

Qualification, email, search and reporting are not separate platforms stitched together each month. They run inside the same delivery, so the work compounds instead of fragmenting across disconnected tools. Fewer tools, one standard.

ST–1 →

Onboarding

Your context, offer and constraints captured once, at the start, and reused all year.

ST–2 →

Campaign pack

The month's theme, content and supporting web or search work, assembled to one bar.

ST–3 →

Approval

You see pack status clearly before anything ships. Nothing goes out unapproved.

ST–4

Report

Monthly activity turned into decisions you can read, not a dashboard to decipher.

The plant

The plant register.

Tooling only earns its place when it improves delivery. Everything on the register is judged against one question: does it help ship a properly scoped, managed engagement this month?

P–01

TemplateHedgehog

Artifexa's own email production system. Email is where Marketing Ops delivery is won or lost, so it exists to make that part faster and more consistent: reusable MJML, lifecycle structure and dependable campaign email when a monthly pack needs it. The full build is written up in the TemplateHedgehog case study.

Helps with
Email quality and reusable production workflows
Use now
Applied directly to monthly campaign packs
Status
Owned, live product used as delivery proof
Owned asset
P–02

The delivery workflow

One repeatable workflow from onboarding to reporting, built and run on the Artifexa side. You get a consistent monthly rhythm, not self-service software. If you wanted another login to manage, this is the wrong service.

Helps with
Onboarding, pack status, approvals and reporting
You get
A monthly rhythm, not another platform
Status
How Artifexa delivers, today
Workflow
P–03

Connected channels

Email, SEO, GEO and reporting kept together inside one engagement, not bolted on as separate subscriptions. The point is that January's work still matters in June.

Helps with
Qualification, search visibility and reporting in one place
Principle
Fewer tools, one delivery standard
Status
Built into the managed service
Integrated

The standard

Why owned machinery matters HELD MONTHLY

Check 1

Onboarding context captured once and reused properly.

Check 2

Campaign pack status clear before client approval.

Check 3

Email, SEO, GEO and reporting kept in one delivery rhythm.

Tooling is only worth keeping if it makes client delivery clearer: faster onboarding, better campaign packs, cleaner approvals and a monthly report the client can genuinely understand. Anything that fails those checks gets removed.

Put it to work

Need monthly delivery, not another tool?

Start with the monthly delivery problem. Artifexa shapes the campaign theme, approval flow, report and supporting website or search work around it, and runs the line described above.

If a monthly rhythm is not what your firm needs, the review will say so. You keep the plan either way.

The route in

Review first. Retainer only if it earns it.

The free measured Visibility Review comes first: a prioritised plan you keep whoever does the work. If implementation is useful, agreed fixes start from £750. Monthly Marketing Ops (from £3,500 a month, six months with a progress review at month three) is the usual next step only when the review finds a repeatable delivery problem.