Marketing operations for specialist firms, including NetSuite and ERP partners
Great firms shouldn't have invisible marketing.
We build the site, write the articles, fix what search and AI engines can see, and make the tools that qualify buyers before they call.
Marketing Ops for NetSuite and ERP partners: one priority a month, run without pulling senior people off delivery.
Company-led delivery, not an account layer.
Artifexa keeps delivery close to the work, turning the judgement usually trapped in sales calls, project reviews and delivery decisions into marketing buyers can actually see. The point is specific work, honest advice and a clear recommendation on what to do next. Who runs it
Measured, not asserted
Measured twice, the same way.
26 Jun 2026
80/100
14 Jul 2026
94/100
Next Layer Consulting's site, run through the same checks twice against the Artifexa Visibility Framework (AVF v1.0), under three weeks apart. The score is out of 100, from the same baseline both times.
"Artifexa built our site including the OneSupport tiers and pricing model, and turned them into calculators that qualify prospects before they reach us."
Peter Lewis
Managing Director
Next Layer Consulting
Declared interest: Next Layer Consulting is a client, and Artifexa's fixed-price build packages are also sold through them.
Read the case studyAlso built: Blunsdon Blinds, a small-firm site built to be found locally, and TemplateHedgehog, the reusable email system we built and run ourselves.
What we fix
We fix the three places visibility breaks.
Buyers judge expertise long before they make contact. A finance director told to look at NetSuite does not visit eleven partner websites: they ask once, read a list of three names, and take those three. Being absent from that list is a lost introduction, not a hypothetical one.
Pages explain, but never persuade
Service pages describe the delivery, but never say why a buyer should trust the firm behind it.
We rewrite the pages that sell around your decisions, with your proof on every one of them.
Momentum keeps stalling
Search and content work happens occasionally, then loses rhythm the moment delivery gets busy.
We run the month for you. One priority, one approval round, delivered whether or not you are busy.
Reporting shows activity, not action
You see what was done, but not the next commercial move worth making.
Every month ends with what moved and the next action, in writing, labelled by how we know.
What we do
More than articles and search.
Four questions decide whether a buyer picks your firm. We ask them of you, so it is only fair you ask them of us. Our own answers are in coral.
01
Can you be found?
Buyers and answer engines find you for the problem you actually solve.
- A site search engines can actually read
- Listings and directories your buyers use
- Getting named when a buyer asks an AI
Ours: you found this page. Judge us on that.
02
Can you be understood?
A reader, or a machine, gets a straight answer about what you know.
- Pages that answer the question asked
- Articles built from questions buyers ask
- The right company coming back for your name
Ours: the line above says what we do in one sentence, with no acronyms.
03
Can you be trusted?
Your claims stand up somewhere other than your own sales copy.
- Case studies with a before and an after
- Findings labelled by how we know them
- The same story wherever you appear
Ours: a named client, a measured 80 to 94, and prices published on this page.
04
Can you be chosen?
The page they land on makes the next step easy to take.
- Websites built for technical firms
- Calculators that qualify before contact
- Enquiry forms that work on a phone
Ours: the review is free, the form is three fields, and we never ask for a phone number.
We publish the argument as well as make it.
16 entries in the archive, on rescue work, integration risk, reporting trust and who actually does this job in the UK.
Who this is for
Specialists, not everybody.
Yes, if
- You are a NetSuite or ERP partner, or a referral-led specialist consultancy.
- The expertise is real and the delivery is good, and the marketing does not show it.
- You want the plan in writing, and the prices before the call.
No, if
- You want paid advertising run. We do not do it, and we will say so.
- You want a ranking promised. Nobody controls that, and we will not pretend to.
- You want volume: daily social, ten articles a month, activity as the product.
The work is not ERP-specific. We lead with NetSuite and ERP partners because that is where the experience is and where the buying cycle is understood. Referral-led specialists in other technical fields get the same method, and are welcome to ask.
If the review says you do not need us, that is what it will say. A no-fit answer is a real outcome, and you keep the plan either way.
Four ways in
Start with the gap.
Prices are published rather than quoted after a discovery call. Keep only what proves useful, and stop at any rung.
Month one is pay on delivery
If it is not delivered, there is no invoice.
A review at month three
Against a named list of what must exist by then. If anything is missing you stop, and months four to six are never invoiced.
No ranking promised
No visitor number, no count of leads. Work delivered is the only thing we will guarantee.
Visibility Review
A free measured read of visible trust, search and enquiry gaps. Scoped implementation starts from £750.
Free
Pilot
One month, no tie. A paid proof cycle around one defined buyer problem.
£3,500
Core
Six months of one priority at a time, with a genuine review at month three.
£3,500/mo
Partner
One agreed outcome owned across the year, senior working sessions included.
£5,000/mo
See what each one includes, month by month
A useful first check
Not sure anything is wrong?
The free Enquiry Leak Finder is eight questions about how buyers find and contact you, scored as you answer. No email, no scan, three minutes.
Questions
The awkward ones, answered.
What is Marketing Ops?
Marketing Ops is a managed monthly delivery rhythm: one agreed priority becomes a reviewable campaign pack, moves through your approval and closes with a clear next action. It helps specialist consultancies stay visible without relying on spare senior time.
What does a Marketing Ops provider do for a consultancy?
Within the agreed scope, it turns one monthly priority into a reviewable campaign pack: LinkedIn post drafts, an article idea or brief, an email brief and supporting web or search recommendations where useful. Nothing is published or sent without your approval.
How is it different from a marketing agency or a fractional CMO?
An agency usually sells campaigns or channels and a fractional CMO sells strategy time. Marketing Ops is the managed delivery rhythm in between: it turns your expertise into reviewed work ready for approval, then records the next decision.
How do we start?
Start with a free measured Visibility Review. It shows the first fixes worth making, then Artifexa can implement agreed work from £750.
Do you replace our internal marketer?
No. Marketing Ops works best as specialist delivery support for teams that know what they want to say but need a consistent monthly rhythm to actually ship it.
Who is Artifexa for?
Referral-led specialist B2B, technology and security consultancies with real expertise but inconsistent visibility between referrals.
Do you still do websites and SEO?
Yes. When the review identifies a clear priority page, trust, search or enquiry-path issue, Artifexa can scope a priority fix sprint from £750: the fixes that are genuinely in Artifexa's hands, shipped inside ten working days of access being granted, then the visibility score re-run against the review baseline. You pay when the fixes are live, not before, and the full £750 is credited against your first month of Core if you continue. No ranking is promised. Broader work is proposed separately once the scope is clear.
The enquiry
Request the free review.
Tell us the firm and the problem. You get a written, prioritised plan with every finding labelled, and a straight answer on whether Marketing Ops is a fit. Yours to keep either way.